Get to Know Matt Sinosky, Co-Founder of Innovative Extracts
Meet Matt Sinosky, co-founder of Innovative Extracts. He is a successful entrepreneur and CEO with a unique background that includes military service and an MBA from Indiana University of Pennsylvania. With his goal to make Innovative Extracts a household name, he hopes to help more people improve their lives through CBD products. Read on to learn more about Matt’s background, personal life, and vision for the company.
Matt is one of the three co-founders and business partners of Innovative Extracts. As the President and CEO, he oversees the company and personally handles nearly all of the administrative day-to-day functions of running a business – from accounting, banking, and payroll, to strategic planning and tax reporting, and everything in between.
He is a driving force behind the success and growth of Innovative Extracts. Matt and his partners built the business from the ground up and successfully steered the company through times that would be difficult for any small business to navigate – a nationwide economic downturn, a pandemic, and turbulent market conditions in the cannabis industry.
Matt developed his business acumen over many years of experience in marketing, business development, and senior-level management and administration. He is a successful entrepreneur and a CEO of several other small businesses.
BACKGROUND
Matt is a native of Portage, Pennsylvania, where he met and grew up with Andy Golden, another co-founder of Innovative Extracts. They remained friends throughout childhood, attending the same high school and playing sports together. After high school, Matt attended Indiana University of Pennsylvania. He was still studying in college when he enlisted in the US Army. In support of Operation Enduring Freedom, he was deployed overseas to help provide force protection on US occupied military bases. After finishing his tour of duty and returning home, he finished his coursework and graduated from IUP with a BA in occupational safety. He eventually returned to IUP to advance his education, and in 2009, Matt graduated with a MBA.
PERSONAL LIFE
Matt is happily married, with two teenagers who are very involved in sports and a much-loved dog named Stella. He stays engaged in his community as an active member of the Central Cambria school board as well as the school district’s athletic board. In the past he has coached youth baseball, basketball, football, and soccer teams.
Away from his work life as an entrepreneur and CEO, Matt’s personal interests center around physical fitness. In his free time, he is an avid skier, hiker/climber, and hunter. Not only is he passionate about leading a fit and healthy lifestyle, he also loves to help others improve their lives through fitness. Matt is a fitness coach, creating customized workout and nutrition programs for each of his clients.
Matt and his family use several CBD products from Innovative Extracts. One of his personal favorites is Relief X. “I work out a lot, so I get a lot of aches and pains that our Relief X really helps me out with”, he explained.
GOAL AND VISION
One of Matt’s goals is for Innovative Extracts to become a household name in terms of CBD products. “Becoming a household name where we can touch more people and help more people is my vision for the company”, says Matt. “So when we talk about marketing the business and acquiring new customers, yeah, that comes with increased revenue. But what also comes with that is the fact that you’re helping an exponential amount of people with the more market share that you can grab.”
Matt added, “The rewarding thing about this business is the fact that you’re making a product that’s helping people. Whether it’s helping them sleep, reducing anxiety, taking away chronic pain that they have- whatever it is, it’s improving people’s lives.”
It’s clear that Matt Sinosky is a unique and inspiring entrepreneur with a track record of success. Internally, Matt exhibits qualities we can all look up to – integrity, dedication, and passion for what he does. With his experience and knowledge, combined with the dedication of his partners, there’s every reason to believe that Innovative Extracts will continue to thrive in the future.
