Why Veteran-Owned Wellness Brands Matter: Our Story, Our Mission

American flag waving against a blue sky, symbolizing patriotism and veteran-owned values.

A Mission That Didn’t End With Service

Memorial Day isn’t just a long weekend or seasonal sale — it’s a moment to honor sacrifice and recognize the values behind every veteran-owned CBD brand like Innovative Extracts.

At Innovative Extracts, we’re proud to be a veteran-owned CBD and wellness brand with deep roots in both military service and holistic healing.

In fact, our journey from the battlefield to the farm is more than a story — it’s the heart of everything we do.

1. A Mission of Service, Continued

Veterans don’t stop serving when they return home. Many redirect their purpose toward helping others heal — mentally, physically, and emotionally.

That’s what drives our leadership team:

  • Andy Golden, U.S. Army Green Beret
  • Vince Golden, U.S. Army veteran and agricultural expert
  • Matt Synoski, wellness advocate with a background in performance and recovery

Together, they lead Innovative Extracts with a shared mission: to create wellness products backed by transparency, integrity, and the same values upheld in military service.

2. A Farm, A Family, A Purpose

Our hemp is grown right here on our family-owned farm in Pennsylvania — not overseas, not outsourced.
Because we manage every step from seed to shelf, we ensure quality, consistency, and care in everything we produce.

Why it matters:

  • You know exactly where your CBD comes from
  • We support U.S. agriculture and local jobs
  • Every product is crafted with care, safety, and strict compliance

From seed to shelf, we manage every step. Supporting U.S. agriculture and local jobs is part of our mission — and we take it personally.

Read more about our farm: Learn About Our Farming Process

3. Wellness with Integrity

The wellness industry can be noisy, crowded, and full of empty claims. However, as veterans, we bring a no-BS approach to everything we do:

  • Third-party lab testing for potency and purity
  • Full-spectrum and THC-free CBD options
  • Honest, transparent labeling so you know what you’re taking

We don’t make claims we can’t back up and we don’t sell trends. We deliver real results from real people who care.

Shop Our Bestsellers

4. Giving Back Where It Counts

Memorial Day is a time to give back — and we do that year-round.

As a company founded by veterans, we’re committed to:

  • Partnering with other veteran-owned businesses
  • Supporting veteran mental health and wellness programs
  • Sharing authentic stories of recovery and resilience

Every order helps us continue the mission of service in a new, powerful way. We’re committed to supporting veteran mental health initiatives and sharing stories of healing.

Final Thoughts: This Memorial Day, Choose Impact

In other words, you’re not just choosing CBD — you’re choosing to support a story, a family, and a mission that matters:

  • veteran-owned brand with a mission
  • Products grown with care and made with purpose
  • A company built on service, trust, and transparency

From our farm to your hands — thank you for choosing Innovative Extracts.

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